small but mighty
(so say our clients)

Ted Baker

→ Spring Summer Launch

BRIEF

Public relations work which lead-on to event conceptualisation and management.

CHALLENGE

Base on past launches, media turn-up was poor. Out of the way venue and thin budgets didn’t help.

SOLUTION

Prior good working relationships kept a happy turn-up number. Selected works were handled in-house and dual purpose products were created for cost effectiveness – e.g. the customised cushions used to dress up the space were also used as press gifts with a QR code attached on the tag.

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